About Airwallex
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 100,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.
Proudly founded in Melbourne, we have a team of over 1,500 of the brightest and most innovative people in tech located across more than 20 offices across the globe. Valued at US$5.6 billion and backed by world-leading investors including Sequoia, Lone Pine, Greenoaks, DST Global, Salesforce Ventures and Mastercard, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.
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What You Will Lead:
1. SMO – Manage Airwallex social media platforms including Douyin, Zhihu and Redbook. Provide content strategy and create shareable content across social platforms to increase engagement and generate qualified leads.
2. KOL Collaboration – Explore and build relationships with KOL and KOC across social media platforms in the cross-border sector. Collaborate with KOL and KOC to increase Airwallex brand awareness, product engagement and lead generation.
3. Database Marketing – Develop, test and optimize data-oriented leads generation approaches and deliver qualified leads, including but not limited to database marketing and data vendor collaboration.
4. Website Optimization – Responsible for the official website experience optimization to improve traffic/lead conversion rates. Use GA to conduct data analysis from various channels (organic search, paid search, paid social, vertical media, etc), develop insights that reveal growth opportunities for the official website
5. Cross-functional Collaboration – Collaborate with other marketing team members, cross-functional teams and external partners to discuss ideas, receive input, and report results
What Are Required:
1. 8+ years growth marketing experience with at least 2 years experience in B2B marketing.
2. Solid working experience in social marketing, basic knowledge of SMO and SEO.
3. Experience in database marketing/working with data vendors, knowledge of various data vendors/growth-hacking tools is a plus.
4. Excellent communicator, ability to lead initiatives involving cross-functional teams, manage stakeholders, and excel in the face of ambiguity and with a strong Entrepreneur mindset
5. Data analytics skill or coding skill is a plus (Python, Ruby, HTML/CSS)
Equal opportunity
Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.
Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary.
